Providers of workplace learning need powerful marketing too

Standout results in a highly specialist b2b sector for ProfitAbility L&D Services

The chameleon gets cut through!

It’s a big ask to expect top HR decision-makers to attend a day long preview of a new business simulation deep in the country. But this clean and clever direct mail invite caught their attention and thanks to its credible, authentic copy showing real understanding of the key issues in this highly specialist sector, attracted record attendance at this event – including senior directors from 5 FTSE-100 companies.

“Here’s that rare combination – an experienced creative advertising team who also understand the concerns, needs and outlook of the L&D and HR world”
Rebecca Holland, Marketing Director, ProfitAbility Business Solutions

Details

  • Client ProfitAbility Business Solutions
  • Categories Content marketing, Digital, Direct mail, Marcomms, Print